Barack Obama on the London Underground - the secret is out!

So this since Monday I have been constantly intrigued by the mystery black adverts appearing all over London, and reading with interest the numerous blogs popping up with news and views on their presence – thank God that I’m not alone in wondering what they might be – Rick Lamb, Going Underground and Current have all been in a positive tizz of excitement.  There was even a link to a Telegraph story, but it has since been deleted, hmm...

The images – Barack Obama outside 10 Downing Street, David Cameron walking past Winston Churchill, the CERN Large Hadron Collider, a ginger kid in swimming trunks (from Corbis’ photo library apparently), a golden football, and a woman stretching in what I can only assume is some kind of yogic position – have taken pride of place on the Underground, and mainline train stations all week.

...and now the secret is out!  Opening up the copy of The Times that is sent to our office today, what did I see?

I guess The Times are to be congratulated for getting everyone so het up, but personally, I was expecting something a little more ground-breaking...Then again, no wonder the Telegraph decided to delete their story about it!

UPDATE: There's a story on the campaign here, courtesy of Brand Republic.